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Brand Designs/Karia

Karia Brand Identity

A complete brand identity system for Karia — a career guidance platform empowering young professionals.

Karia Brand Identity

Design Process

  1. 01Discovery and brand strategy
  2. 02Logo and mark exploration
  3. 03Color, typography, and pattern system
  4. 04Stationery and collateral rollout

The Challenge

Karia needed a brand that felt both aspirational and approachable for young career seekers.

The Solution

We crafted a bold blue identity with a custom mark, supportive typography, and a stationery suite that signals professionalism with warmth.

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